How to Budget for a Successful SEO Strategy

Ken Marshall

Ken “Magma” Marshall is the Chief Growth Officer and a Partner at RevenueZen. He’s been battling Google / obsessing over helping brands grow through sustainable SEO & content strategies for the last 7 years. Husband, coffee addict, recovering foodie, mini Australian shepherd puppy dad, and serial entrepreneur (mostly failures, lots of lessons).

More from Ken Marshall

How to Budget for a Successful SEO Strategy

Ken Marshall

May 15, 2025

How much money should I spend on my SEO marketing? We're breaking down the best ways to approach a successful SEO strategy and how your tech or SaaS brand should be spending on SEO.

The Relationship Between CRO and Brand

Ken Marshall

May 13, 2025

What exactly are you supposed to do when CRO stands face-to-face with your brand guidelines? Here's our advice for striking a healthy balance.

What Is the Difference Between Demand Generation vs. Growth Marketing

Ken Marshall

May 15, 2025

What are the differences between growth marketing vs. demand generation? Discover how you can combine both to create a holistic marketing strategy.
A CEO looking out the window

Compartmentalization: A Founder’s Secret Weapon

Ken Marshall

May 15, 2025

In order for a business to thrive, founders have to be laser-focused, high energy, and relentless. To do that, they need to know how to compartmentalize.
A person drinking coffee next to their laptop, writing on their LinkedIn profile.

What’s More Important? The LinkedIn Company Page vs. Personal Profile Debate

Ken Marshall

May 15, 2025

What's more important? A company LinkedIn or a personal profile? Both serve a purpose, but a personal pages comes out on top.
rocks stacked on the beach by the ocean - illustration for saas website structure

SaaS Website Best Practices To Impress Google and Delight Your Users

Ken Marshall

May 15, 2025

Use our tried and true SEO focused SaaS website structure best practices to fuel your growth in 2024 and beyond.

Schema Markup Types and Examples You Should Be Using For Your SEO Efforts

Ken Marshall

June 12, 2025

Learn about the most common and useful schema .org markup types and examples for your SEO campaign.

B2B SEO Strategy In 2025: The Last Guide You’ll Ever Need

Ken Marshall

April 22, 2025

My B2B SEO strategy guide walks you through everything you need to know to improve your organic search sourced pipeline.
An image of an hourglass representing time passing as an SEO strategy unfolds.

Patience, My Friend! How Long Does SEO Take?

Ken Marshall

May 15, 2025

It's not always easy to be patient, but when it comes to SEO it's definitely important. Learn more about how long SEO takes to yield results.