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B2B SEO Audit Services

If you’re website isn’t producing the kind of keyword rankings, website visitors, or leads that you were hoping for, you’ve come to the right place.

Our B2B SEO audit process is a goal oriented and in depth system that reviews your entire website with 90 technical factors mind. We leave no stone unturned, and at the end of our audit we give specific recommendations to bridge the gaps.

Each of our implementations are prioritized by difficulty and resources needed in order to identify quick wins.

How Our Technical SEO Audits Work

Whether you need to migrate to a new domain or want to make sure that your 20,000 product ecommerce store pages are being indexed properly, we can get the job done.

We look at over 100 factors that are proven to directly correlate with better keyword rankings and organic traffic.

In doing so we gain key insights into the foundation of your site and how each of your web pages are seen through the “eyes” of the search engines. This allows us to provide actionable recommendations or implement techniques that will increase how quickly and easily your site is indexed, how it appears in the search results, and ultimately, enable you to increase your search visibility and traffic.

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When done right, the correct SEO strategy and content marketing plan will position you as an authority in your market, increase organic traffic, improve conversion rates, and most importantly, drive more demo bookings.

Here Are The Core Areas

Where We Shine

On Page & Content Factors Matter Too

On page factors aren’t dead. These considerations, like relevant keywords, page title, meta information, image optimization, and content structure are wildly important to communicating what you offer. 

Both search engine’s and your users will need clear signals about your product or service and that’s where these come in. Even though they aren’t always considered “Technical SEO” related, our processes loops these in to view all of our recommendations through a holistic and user friendly lense. 

Once we find any issues or gaps, we will document and prioritize the recommended improvements as part of a larger SEO strategy.

Penalty Recovery & Major Traffic Declines

Whether you think your website has been hit with a manual action or algorithmic penalty due to participating in some black hat activities or you’re losing traffic due to a rebrand gone wrong, we are happy to help you get things back on track.

We have developed a technical SEO audit checklist for evaluating search performance and identifying factors that are indicative of a penalty that also identify common issues of major keyword visibility drops or traffic loss. We’ll do all we can to see if you’ve been affected, what you’ve likely been affected by, and provide insight into how we can quickly and effectively remedy the situation.

Implementation Included With Every Campaign

Figuring out what’s wrong with your website from a technical standpoint is only part of the battle. These days, there are tons of SEO tools claiming to do comprehensive audits and reports for your site.

But guess what? Most of them fall short. They don’t actually show you how to make the changes, check if you’ve done it right, or even consider if those fixes align with the rest of your company’s growth strategy.

That’s where we come in. Our team of SEO strategists go beyond manual audits and analysis. We also work hand-in-hand with your team to get every single recommendation implemented correctly. 

Successful Partnerships

Take Control Of Your SEO-Sourced Pipeline

Take Control Of Your SEO-Sourced Pipeline

RZ Methodology


We look at over 100 factors with each audit, these include (but aren’t limited to):

  • Google Search Console configuration
  • XML sitemaps creation, optimization, and submission
  • Crawl and indexation errors like 404s (broken links)
  • Mobile page speed and Google’s core web vitals
  • Url structure
  • Internal linking
  • Title tag and meta descriptions
  • Subdomain conflicts
  • Information architecture issues
  • Mobile user experience
  • Schema markup structured data

An SEO audit is a systematic approach at finding issues with your webiste that prevent Google from correctly crawling, indexing, and understanding your website content. Once you’ve uncovered these issues, you can make a plan to improve and increase your website’s performance. 

SEO audits are a foundational component of any great SEO strategy. Before your content can rank for any target keywords, Google has to be able to crawl and index it properly. By solidifying the technical foundations of your website, you can ensure that your content has the best chance possible to perform well. 

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Rocky Pedden

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Mike Mierz

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Desiree Rose

Content Manager

LinkedIn Profile
Location: Austin, TX

I am both local to and currently based in the Austin, Texas area. For college, I studied business and marketing and began offering small business consulting. This allowed me to apply the skills I was learning in school to real-world scenarios while working towards getting my degree. My personal passion is photography and I have been specializing in portraits and weddings for 11 years. 


What’s a perfect day for you?

A perfect day for me would begin with a quiet and serene sunrise, sipping a hot cup of coffee, followed by a trip with my friends to a lake or river. It must include delicious snacks, sparkling wine and multiple over the top animal-shaped pool floaties. 


What’s your favorite part of your job?

Getting to work with amazing people while simultaneously being able to spend the whole day with my senior rescue pup! 


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Tequila Pineapple ;)


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✨ 📸  🌈

Evan Patterson

Evan Patterson

Executive Social Media Marketing Consultant

LinkedIn Profile
Location: Chicago, IL

I live in Chicago, Illinois but I’m originally from the suburbs of Detroit, Michigan. I regularly (and poorly) sing at karaoke nights with my friends. When I’m not butchering songs in public, I am probably watching drag queens perform digitally or in-person, listening or dancing to K-pop, EDM, punk, or synth, watching British or Australian comedies, or playing a strategy or management PC game. 


What’s a perfect day for you?

I spend a lot of my free time with my boyfriends as a polyamorous man, so my perfect day would definitely include one of them. Getting brunch at a local diner with one of my boyfriends followed by some shopping, the beach, maybe a live show in downtown Chicago, a fancy dinner, and going dancing at one of our favorite clubs afterwards.


What’s your favorite part of your job?

It’s mostly psychology and about making people feel seen, as people and as professionals. So, I get to genuinely put smiles on the faces of people that extend beyond their bank accounts: and that’s always a great feeling.


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Reservations. #iburnwater


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👏🏻 😚 😎