B2B Marketing Blog

Welcome to RevenueZen's blog. Here you will find all of our most useful thoughts on B2B inbound marketing and demand generation. Have a look around, don't be shy.

B2B SEO Strategy: The Last Guide You’ll Ever Need

Ken Marshall

September 23, 2021

When it comes to B2B marketing, search engine optimization is more than just a public relations tool. Getting a blog post ranked at the top of Google might […]

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Featured Resources

The Ultimate Guide To LinkedIn Outreach for B2B Lead Generation

Ken Marshall

December 6, 2021

LinkedIn is a powerhouse when it comes to B2B lead generation. If your brand doesn’t have an active presence on the platform, you’re missing out on some massive […]

B2B Marketing Blog

Lead Generation

LinkedIn

Grow Your Business Using These B2B Inbound Marketing Strategies

Ken Marshall

November 16, 2021

What is B2B Inbound Marketing? B2B Inbound Marketing is the process of attracting and encouraging users and prospects from other businesses to engage with your business by providing […]

B2B Marketing

B2B Marketing Blog

Content Marketing

SEO

RevenueZen Awarded as One of the Most Reviewed Global Leaders in the Content Marketing Industry

Ken Marshall

November 9, 2021

Content marketing is a modern business’s powerful ally. At RevenueZen, we lead our partners toward efficient business growth through ROI-driven strategies. For years, we’ve committed ourselves to deliver […]

B2B Marketing Blog

Content Marketing

Culture

Study These 7 Key SEO Trends To Dominate 2022

Ken Marshall

November 8, 2021

Search engine optimization.  Three little words that can make a huge difference between successful business growth or failure. SEO is so powerful, studies show that the first search […]

B2B Marketing Blog

SEO

A No Nonsense Guide To Building An Effective B2B Content Marketing Strategy

Robert Guthrie

November 1, 2021

Need a way to reach your target audience without breaking the bank? With the competition in the B2B space getting tougher and marketing costs going through the roof, […]

B2B Marketing

B2B Marketing Blog

Content Marketing

Build Your B2B Social Selling Strategy (and Generate Revenue)

Alex Boyd

October 18, 2021

Social selling is one of the most misunderstood terms being thrown around modern sales and growth circles. Many sales managers, as well as traditional marketing leaders, assume that […]

B2B Marketing Blog

LinkedIn

Sales

B2B SaaS Growth Hacking Strategies To Scale Up Quickly

Ken Marshall

October 11, 2021

Growing a B2B SaaS business is not as rosy as it looks from the outside. The path to success is filled with an overgrown, thorny landscape, ala Sleeping […]

B2B Marketing Blog

SaaS Marketing

SEO

How To Create A B2B Brand Strategy That Delights & Converts

Ken Marshall

September 27, 2021

Want to create a B2B inbound marketing strategy that rocks? Of course, you do. In order to do that you will also need a strong brand strategy, and […]

B2B Marketing

B2B Marketing Blog

Branding

B2B SEO Strategy: The Last Guide You’ll Ever Need

Ken Marshall

September 23, 2021

When it comes to B2B marketing, search engine optimization is more than just a public relations tool. Getting a blog post ranked at the top of Google might […]

B2B Marketing

B2B Marketing Blog

SEO