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B2B Content Writing Services
High quality on brand content is at the heart of any long-term, sustainable, and scalable organic growth strategy.
Our B2B content writing services help you take what’s unique about your business and help make your ideas about content into a reality. We work closely with you to create the right content assets for every stage of your target customer’s buying journey.
Since SEO and Content are directly linked, we’ll ensure that every published blog post or product page is optimized for the most lucrative target keywords and closely aligned to the user’s search intent. It’s time for your content strategy to start producing results.
Why High-Quality Content Matters for Your B2B Business
Content is the staple of all communication. Without excellent content, you can’t execute your marketing and sales campaigns, or generate a steady flow of revenue. That’s why RevenueZen has mastered the art of creating B2B content that moves the marketing needle, drives sales, and boosts your bottom line.
Some of The Amazing Brands
We’ve Worked With
When done right, the correct SEO strategy and content marketing plan will position you as an authority in your market, increase organic traffic, improve conversion rates, and most importantly, drive more demo bookings.
Here Are The Core Areas
Where We Shine
Blog Posts
Blogging is an integral part of your inbound marketing engine. Our blog writing services are sure to help establish you as an authority in your niche, thereby boosting your profile and credibility—the perfect recipe for an inbound lead gen engine. Also, our content is a joy to read.
In Depth-Guides
Establish yourself as an expert in your field by creating in-depth guides that help your customers solve problems. This will help you earn trust, boost brand awareness, and drive leads down your funnel.
Organic Landing Pages
Landing pages are the lever that helps transition browsers into leads. Our expert writers craft landing page copy that effectively does the heavy lifting of convincing readers that your brand is their best option. We can also help with other revenue generating pages like solutions pages, service pages, product pages, and more.
Case Studies
B2B buyers need proof you can deliver on your promises. So we’ll help you turn your customers’ success stories into compelling case studies you can use to prove your prowess.
eBooks
Build your authority with eBooks that educate your audience on your area(s) of expertise. Because of the value they offer, eBooks are an excellent lead magnet that attracts the right personas you need. Additional design options are always available.
White Papers
White Papers are a content asset designed to educate leads in the “consideration” stage of the funnel. Because they can be highly technical, they require a writer who has in-depth knowledge of your industry and can turn “dull” topics into engaging reads.
Successful Partnerships
“Our organic leads have increased by more than 500%. RevenueZen doesn’t make promises that they can’t keep — their work just does wonders to our business.”
“Since implementing their SEO help, our traffic has grown significantly (>10x), and a decent portion of that growth is attributable to their SEO help. We now rank in the top 5 for several keywords that orient well toward buyer intent for our category.”
“In the first two quarters of 2022, we have seen an 88% year-over-year increase in organic traffic...We have also started seeing upward movement in search ranking positions for several keywords important to our market.The RevenueZen team is easy to work with and does a good job of communicating results through our monthly SEO report. I also appreciate their expertise"
“Since starting with RevenueZen and their efforts on the SEO side, we have seen an increase in our ranking on Google Search as well as an increase in our overall organic traffic. This growth has helped us get closer to our desired growth...I really appreciate their willingness to work with us so we fully understand all the levers we can utilize as well as the complications that come with SEO.”
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Take Control Of Your SEO-Sourced Pipeline
Take Control Of Your SEO-Sourced Pipeline
RZ Methodology
1. Analyze
2. Grow
3. Expand
4. Validate
5. Refine
1. Analyze
Every successful SaaS SEO campaign is built off of strong research and planning. Our strategists start by taking the time to deeply understand your target customer and conduct the right research to uncover your most profitable opportunities.
Our system includes intent based keyword research, competitor analysis, content audits, technical SEO audits, and more in order to gather the right data.
We take these and work with you to prioritize the best fit strategy for your product.
2. Grow
After we’ve set our strategic north star, it’s time to get to work on your SEO foundations. In this stage we’re filling all of the gaps that we found in our analysis.
We’ll be updating title tags, improving website load performance, optimizing website url structure, creating bottom of funnel keyword targeting solutions pages, and fixing any code level technical errors.
This is all about improving your website to find the perfect balance between your business goals, your target customer’s needs, and what Google wants to see in order to rank you well.
3. Expand
Once we’ve built out your foundations and optimized the existing website content, we’ll shift to scaling your website’s performance.
This involves high quality content production, building links and creating partnerships to boost your domain authority, strategy consultation, and regular updates to ensure that you’re always one step ahead of the competition.
At this stage you’ll notice more inbound organic sourced website visitors and leads than ever before.
4. Validate
Now that we’ve seen significant improvements in inbound new website visitors and organic sourced leads, it’s time to refine.
We’ll work with you to identify how well these MQLs convert into SQLS, talk through your new sales cycle, and ensure that we’re not just generating “leads”, but that only the most qualified and ready to close opportunities are coming to your doorstep.
5. Refine
At this point, we’ve built your inbound flywheel to new heights. High quality and high value leads have been flowing directly from our SEO and Content efforts. Now is the time to analyze your pipeline value and deals closed to look at your return on investment.
We’ll work with you to dive into your CRM to ensure that the business value has exceeded the costs of our services and most importantly, further refine our strategy to take advantage of your most pressing business opportunities for the upcoming year.
FAQs
Do you research the topics before writing starts?
We are firm believers in data-driven content. That’s why our content strategists ensure every topic is well researched and relevant to your audience.
How much input do you need from me throughout the process?
Particularly during the research and onboarding stages, we’ll work as close as possible with you. This enables us to know you better, understand your brand voice, and ensure we create content that helps you achieve your goals. Otherwise, once we have all the information and data we need, we’ll require minimum input and effort from you.
Is your content SEO optimized?
Because most product searches start with an online search, we believe it’s critical to your success to rank high on search engine results pages. So yes, we ensure all our content is SEO optimized. We do it so well we boast an average 1,316% page 1 keyword growth.
Do you have any samples to look at?
We certainly have samples of past and current client work you can look at. We also have case studies to show the results some of our clients got from our services.
What is your writing turnaround time?
We understand that time is money. That’s why we never take too much time on a project — our maximum turnaround time is 7 days.
Is your content 100% original?
All content produced by our B2B content writers is 100% original. We make sure of that by running all content through plagiarism checkers.
What if the first draft or two doesn’t come out right?
We pride ourselves in creating only the best content. That’s why we allow a maximum of two revisions per piece of content, and each time, we get your direct feedback in the document on how we can improve it. This way, there’s no chance of missing the mark.