Startup SEO Services Uniquely Designed for Early Stage ARR Growth
Your customers are already looking for solutions like yours. We make sure they find you in Google and in the AI tools they trust, using product-led SEO that grows ARR while you stay focused on finding product market fit.
Startup SEO Services Uniquely Designed for Early Stage ARR Growth
Your customers are already looking for solutions like yours. We make sure they find you in Google and in the AI tools they trust, using product-led SEO that grows ARR while you stay focused on finding product market fit.
Some of The Amazing Brands
We’ve Worked With
Real Impact From Our Startup Partnerships
“Since implementing their SEO strategy, our traffic has grown significantly (>10x), and a decent portion of that growth is attributable to their SEO help”
– Dennis Thankachan, CEO
+234%
Increase in
Monthly Organic Traffic
+644%
New Keyword Rankings
+145%
Increase in
Domain Authority
SEO Sprints and Programs That Scale With You As You Grow
Foundational Analysis & Strategy
Our startup-focused SEO strategies simplify search engine optimization for early-stage teams. Through deep keyword research and competitive analysis, we uncover what your buyers are searching for and craft a plan to meet their needs. This foundation ensures your business reaches the right audience, helping you grow smarter, not harder.
Unique Content Production
We craft content tailored to meet prospects where they are in their buyer’s journey. From blog posts and case studies to ebooks, templates, and solutions pages, we focus on their specific needs at each stage. This ensures your buyers engage meaningfully and convert when the timing is just right.
Link Building & Digital PR
Starting with no backlinks can feel daunting, but we know how to build a profile that search engines trust. By securing high-quality links from relevant, authoritative sites through guest posting, strategic content outreach, and digital PR, we help position your startup as an industry leader from the ground up.
Ongoing Optimization & CRO
Startups thrive on agility, and your website should too. Through ongoing page-level optimizations, we ensure your site stays fresh, indexed by Google, and steadily climbing in rankings for your target keywords. Regular updates mean your website isn’t just live—it’s actively working to attract and engage the right visitors consistently.
Transparent Performance Reporting
Startups need metrics that matter. In monthly reporting calls, we break down content indexation, keyword growth, organic visitors, lead conversions, and customer LTV. Our goal is to help you understand not just who’s visiting your site but how they’re driving value, so every insight fuels smarter decisions and growth.
Prioritized Technical SEO Fixes
For startups, neglecting technical SEO can hold back growth. We prioritize critical fixes like site speed, crawlability, mobile-friendliness, architecture, and indexation to ensure your website meets search engine standards. By addressing these essentials early, we help your site perform optimally, attract visitors, and create a solid foundation for scaling.
Ready to work with an SEO agency that will transform your startup?
We Help You Create Forward Thinking SEO Systems That Don’t Break From Google Updates
Every successful Startup SEO campaign is built off of strong research and planning. Our strategists start by taking the time to deeply understand your target customer and conduct the right research to uncover your most profitable opportunities.
Our system includes intent based keyword research, competitor analysis, content audits, technical SEO audits, and more in order to gather the right data.
After we’ve set our strategic north star, it’s time to get to work on your SEO foundations.
We’ll be updating title tags, improving website load performance, optimizing website url structure, creating bottom of funnel keyword targeting solutions pages, and fixing any code level technical errors. We’ll also discuss pages worth adding to your site to compete with other startups in your space.
This is all about improving your website to find the perfect balance between your business goals, your target customer’s needs, and what Google wants to see in order to rank you well.
Once we’ve built out your foundations and optimized the existing website content, we’ll shift to scaling your website’s performance.
This involves high quality content production, building links and creating partnerships to boost your domain authority, strategy consultation, and regular updates to ensure that you’re always one step ahead of the competition.
At this stage you’ll notice more inbound organic sourced website visitors and leads than ever before.
We’ve already seen significant improvements in inbound website visitors and organic sourced leads, but now it’s time to take it to the next level.
Our team will work with you to identify how well your leads are converting into sales opportunities. We’ll take a close look at your sales cycle and ensure that we’re not just generating leads, but that we’re driving only the most qualified and ready-to-close opportunities to your doorstep.
At this point, we’ve built your inbound flywheel to new heights. High quality and high value leads have been flowing directly from our SEO and Content efforts. Now is the time to analyze your pipeline value and deals closed to look at your return on investment.
We’ll work with you to dive into your CRM to ensure that the business value has exceeded the costs of our services and most importantly, further refine our strategy to take advantage of your most pressing business opportunities for the upcoming year.
SEO FAQs
Startup SEO is about building the right foundation for early stage growth while working within tight budgets and limited resources. It starts by understanding how much you can realistically invest and where that money will have the biggest impact. For most startups, that means one or two focused sprints on things like authority building, identifying your right to own opportunities, and fixing core technical and content foundations. The goal is to set you up so that when you secure more funding or reach higher revenue targets, you can scale your SEO investment with confidence. Every decision is prioritized ruthlessly to avoid waste, knowing you may be spending investor money and need to see clear, sustainable progress.
Startup SEO is about getting results fast without burning through cash or time. The process starts with understanding your stage, your ARR goals, and how much you can realistically invest. From there, the work is done in focused phases.
Set the foundation
Audit your site’s technical health, fix crawl and speed issues, and make sure Google can find and index your pages. This is the base for everything else.Find your right to own opportunities
Research keywords and topics where you have a realistic shot at ranking, based on your product, competitors, and authority level. Ignore vanity terms you cannot win yet.Create product-led content
Build pages and resources that solve real problems for your target buyers while naturally showcasing your product. This could be solution pages, guides, or comparison content.Build authority
Secure backlinks and mentions from trusted sources in your industry. For startups, this often means a mix of digital PR, guest content, and partnerships.Measure and adapt
Track keyword movement, organic traffic, and leads. Double down on what is working, and cut or improve what is not.
Most startups begin with one or two sprints to cover the essentials—technical fixes, a small set of high-impact content, and an initial link building push. As revenue or funding grows, the program expands into a consistent publishing and optimization cycle. The goal is to keep your marketing spend lean while building a search presence that compounds over time.
If you want to know how your startup shows up inside AI tools like ChatGPT, Perplexity, or Gemini, you need more than traditional rank tracking. AI brand visibility tools let you see when and how these models mention your company, what sources they pull from, and how you compare to competitors.
For startups, the best mix balances insight with cost and ease of use:
Otterly.AI – Affordable and lightweight, ideal if you want simple AI mention alerts and context tracking without enterprise complexity.
Hall – A good beginner-friendly option with a free tier that shows brand mentions, citations, and AI crawler visits to your site.
Peec AI – Offers more advanced insights into which prompts surface your brand and what sources are driving mentions. Great for early teams ready to get tactical.
Scrunch AI – Better for proactive optimization, helping you spot and fix content gaps in AI-generated answers.
Profound – Best suited for later-stage teams with budget, offering deep visibility and competitor benchmarking across multiple AI models.
Choose a tool that matches your budget, technical comfort, and the number of prompts you want to track. For most Series A startups, starting with something like Otterly.AI or Peec AI gives enough data to act on without draining resources.
However, in 2022 and bey ond, mastering search intent, customer journey mapping, having a solid content marketing strategy, and using search as a vehicle to develop a deep understanding of your buyers in order to generate demand for your offer is very much alive.
As an SEO firm, we’ve bet our entire business model that building sustainable organic growth is possible through excellent SEO and content marketing, and that won’t be changing anytime soon.
For most startups, the smartest way to start is with a focused 90-day sprint that sets the foundation and builds your SEO strategy. That kind of engagement usually runs $1,500 to $3,000 per month and covers the essentials: technical fixes, a handful of high-impact content pieces, and a clear roadmap for growth.
From there, ongoing monthly programs can range from:
$3,000 to $7,000 per month for lean, high-priority SEO that steadily builds authority and adds new content over time
$8,000 to $15,000 per month for a full program with consistent publishing, advanced link building, and more aggressive keyword coverage
The right investment depends on your stage, ARR goals, and timeline. Early stage teams often focus on quick wins and core foundations. As funding or revenue grows, SEO spend can scale into a complete search and content engine that compounds month after month.
Yes, but only if it’s done with your stage, resources, and buyer behavior in mind. In 2025, search is no longer just about ranking on Google. Your buyers are also finding solutions in AI tools, on review sites, and through niche communities. A smart SEO program takes that into account and focuses on visibility wherever decisions start.
For a Series A company, ROI comes from:
Targeting keywords and topics you have a realistic right to own
Creating product-led content that directly supports your sales process
Building authority in your niche through strategic partnerships and PR
Tracking the metrics that matter, like qualified demos and pipeline, not just traffic
With the right strategy, SEO can become a compounding growth channel that keeps producing leads long after the initial work is done. Many Series A startups see their first meaningful wins within 4–6 months, with ROI growing significantly over the next year as content and authority build up.
The key is prioritization. Invest in the areas that directly connect to revenue now, and expand into broader visibility plays as your ARR grows.