New – Financial Services

Scroll down

SEO For Financial Services Companies

Our agency will help you stand out online, attract interested buyers, and drive highly targeted leads through your pipeline.


We leverage aggressive inbound marketing strategies to help your firm outperform the competition.

We Understand The Ins-And-Outs Of

SEO So You Don’t Have To

In the captivating world of the financial services industry, a remarkable online marketing strategy is your ticket to unparalleled success. Picture this: your brand radiating like a beacon of trust and expertise, capturing the attention of potential clients right from their very first search. With a staggering 93% of online interactions beginning with search engines, it’s high time to harness the power of visibility.


Here’s the scoop: a whopping 75% of individuals never venture beyond that initial search engine results page (the infamous ‘SERP’). But fret not! We’re here to ensure your business takes center stage, commanding the top positions in search rankings. Your future success story begins here.

Some of The Amazing Brands
We’ve Worked With


Whether you’re in FinTech, investment banking, wealth management, or any other sector in the financial services industry, you need SEO and content services. Failing to invest in them will leave you trailing behind the competition.

Benefits of SEO & Content for Financial Services

Build Authority and Trust

Trust is an essential ingredient for success, particularly in an industry as sensitive as the financial services industry. To help you build authority and trust, we’ll build you high-ranking web pages and blog posts that follow Google’s “your money your life” (YMYL) guidelines. We’ll also build relevant links to help you build authority and trust online.

Increased Traffic

With most business relationships being built online, your website becomes as important as your brick-and-mortar office. Driving relevant traffic to your site becomes crucial to your success. From technical SEO to SEO-optimized content to website audits, our services are designed to increase the traffic going to your offer or website.

Stand Out

With so many brands offering the same services you’re offering, you must stand out from the competition. An SEO and content strategy will help you do just that by highlighting your unique value proposition and positioning in the market.

Successful Partnerships

Take Control Of Your SEO-Sourced Pipeline

Take Control Of Your SEO-Sourced Pipeline

RZ Methodology


It often includes strategies such as targeting keywords related to financial products and services, creating informative and compliant content, obtaining authoritative backlinks from financial publications, and ensuring that the website is user-friendly and adheres to industry regulations. The goal is to rank higher in search results, attract relevant traffic, and ultimately convert visitors into clients by demonstrating expertise and reliability in the financial sector.

The “financial services” sector encompasses a wide range of roles, including financial advisors, bankers, investment analysts, insurance agents, accountants, financial analysts, asset managers, and more. These professionals offer services related to financial planning, transactions, investment analysis, insurance, accounting, and risk assessment. They work in various areas like banking, investment, insurance, and compliance, each with its specific responsibilities and expertise.

SEO involves many different components and takes a lot into consideration. Through researching long tail keywords, tweaking code, writing engaging content, updating meta tags, building links, and optimizing user experience, we are able to communicate to Google and other major search engines what your business and website are about.

Naturally, the better these search engines understand what you’re about, the more likely you are to rank higher for search queries relating to your business (also known as keywords). Higher rankings equals more targed traffic to your website. Those new users equal more qualified leads and eventually more customers as well.

Yes, SEO can be effective in the financial services industry. Optimizing a website and online presence for search engines can improve visibility, attract potential clients, and establish trust and credibility within the financial sector!

A search engine optimization strategist (sometimes referred to as an “SEO specialist” or “SEO consultant”) is an individual who has spent 2-5 years minimum focusing their efforts on learning and practicing SEO professionally. This can be someone who works in house for an organization, leads the department of a digital marketing agency, or who freelances and works for themselves. Our B2B SEO agency contains 4 primary SEO strategists who own a unique aspect of your SEO campaign.

As an SEO company, we use a lot of tools. Here are some of our favorites:

  • Google Search Console
  • Google Analytics
  • Grammarly
  • Google Data Studio
  • Content Harmony
  • Screaming Frog
  • Yoast
  • Google Tag Manager
  • Ahrefs
  • Surfer SEO

On page: On Page SEO is all about factors that your clients and potential customers will interact with. Heading tags, image alts, page copy, internal links, keywords used, url structure, and more.

Technical SEO:  This involves optimizing code structure, website speed optimization, and adding structured data like Schema Markup. This allows search engines to be able to crawl your site more effectively.

Local SEO:  Everything that Google would use to rank your site for a local audience or user. From Google My Business Reviews, business citations, neighborhood/city specific targeting, making sure your business information is consistent, etc.

Link Building (Off Page): Links are the thumbs up and thumbs down system of the web. Search engines evaluate your site (and it’s ranking potential) based on both the quality and quantity of links you have coming from other websites back to yours.

Copyright © 2024 RevenueZen

Privacy Policy | Terms Of Use | MSA | XML Sitemap

Rocky Pedden

Three most used emojis?


What’s a perfect day for you?

What’s your favorite part of your job?

What’s a recipe that no one makes better than you?

What’s the most bizarre email address you’ve ever had?