The Best B2B Generative Engine Optimization (GEO) Agencies in 2025

Top GEO Agencies TL;DR

• The Best GEO agencies in 2025 are: RevenueZen, Omniscient Digital, iPullRank, WebFX, First Page Sage, and Flow Agency.
  
  
• Top GEO agencies most commonly offer the following services: AI-focused analytics and monitoring, intent-driven keyword and entity research, competitor gap analysis for AI search opportunities, structured data implementation, on-page optimizations for AI Overviews, EEAT-aligned content creation, digital PR and link building, and ongoing AI search strategy consulting.
  
  
• Consider the following when choosing an agency: experience with AI-era SEO, early adoption of automation, proven success through case studies and client results, and a transparent, data-informed approach to growth.
  
  
• RevenueZen is the Best GEO Agency in 2025.
  
  

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Let’s Set The Stage

Let the record show, in large print, that if your SEO strategy still hinges on ranking blue links, you’re cooked my friend. Fried chicken…cooked.

Search has moved on. AI mode, Google’s AI Overviews, Bing’s ChatGPT results, and tools like Perplexity don’t just hand out URLs.

They give answers. Instantly. Right in the search results. And if your content isn’t being cited in those answers, your brand doesn’t exist in that moment.

That’s the game now. Visibility in generative answers is the new page one.

Here’s what we know. As of early 2025, 40% of Google results show AI-generated overviews. Each one pulls from five sources on average. Add to that the fact that 60% of searches now end with zero clicks. The user gets what they need before ever visiting a website.

The result is obvious. Traditional SEO can’t carry the load anymore.

Enter Generative Engine Optimization. GEO is about making sure AI platforms like ChatGPT and Google’s SGE understand, trust, and cite your content. It’s not about ranking higher. It’s about being the answer.

That requires a different approach. Schema and structured data are part of it. So is formatting your content in ways that LLMs actually understand. The more readable, referenceable, and well-positioned your content is, the more likely you are to be included.

And no, you can’t just sprinkle some keywords, slap an FAQ at the bottom of your page, and call it a day. That’s 2018 energy.

This is uncharted territory. The old tricks don’t work here.

Most teams haven’t figured this out yet. Even fewer have results to show for it.

That’s why working with a GEO consultant isn’t just helpful. It’s necessary. The best ones are already experimenting with what shows up, how it shows up, and why. They’re doing the work to figure out what gets cited and what gets ignored.

If you’re not actively building your GEO muscle right now, you’re missing how your next best customers are learning, deciding, and buying.

SEO isn’t dead. It’s just changing. And GEO is what comes next.

Benefits Of Working With A Generative Engine Optimization Agency

On paper, GEO might look like SEO with a fresh coat of AI paint. But if your plan is to treat AI answers like a fancier SERP, you’re setting yourself up to be ignored.

This isn’t just a new channel. It’s a fundamental shift in how B2B buyers discover, evaluate, and trust brands. And it’s moving fast. According to Gartner, AI chat will reduce traditional search queries by 25% by 2026. Google’s AI Overviews are already surfacing on 40% of results. And 60% of users never click anything.

That means if your content isn’t getting cited in AI answers, your company isn’t even part of the conversation.

Here’s where great GEO agencies earn their keep:

Benefit #1: They know how to make your brand part of the answer

In traditional SEO, the goal is to rank on page 1. In GEO, the goal is to be the answer that page 1 provides. A specialized agency understands this shift. They’ll help structure your website and content so that AI systems like Google’s SGE, Perplexity, and Bing Chat cite your brand as a source of truth. That includes structured data, clean page architecture, and original insights AI models love to reference. It’s not about ranking. It’s about being referenced inside the answer itself.

Benefit #2: They connect AI mentions to actual pipeline growth

The best GEO agencies don’t stop at visibility. They connect those mentions to real business outcomes. Expect GA4 dashboards showing LLM referrals, CRM data tied to AI-sourced leads, and reporting that maps citations to opportunities. They focus on what matters—revenue. Not vanity metrics. Not fluff.

Benefit #3: They help you pull ahead while your competitors play catch-up

Most of your competitors are still optimizing meta titles. GEO agencies are already tracking which AI tools are rolling out new features, what changes in prompt behavior affect rankings, and where content visibility is shifting. They’ll secure your presence on roundup pages, high-authority wikis, and third-party directories before your competitors even realize they need to show up there.

Benefit #4: They master both the old and new SEO stacks

You still need a fast site, clean code, and a content strategy that aligns with business goals. A great GEO agency layers on top of that. They’ll add structured data, test AI prompts to reverse-engineer citations, implement LLMs.txt protocols, and reformat content for machine readability. They bridge the gap between what Google needs and what AI tools prefer.

Benefit #5: They let your team focus on what they’re best at

GEO takes time, testing, and patience. It’s not something your content team can juggle between webinars and email campaigns. A GEO agency acts as a specialized extension of your marketing team. They handle experimentation, optimization, and data analysis while your team stays focused on high-leverage brand, product, and demand gen work.

Benefit #6: They know how to scale your AI visibility across platforms

Every generative engine plays by different rules. Perplexity pulls from different sources than Bing Chat. Gemini handles citations differently than Claude. A strong GEO agency helps your brand appear consistently across all of them. They know how to format, distribute, and test content across the entire AI ecosystem, not just for Google.

Benefit #7: They build an interconnected footprint AI can’t ignore

AI doesn’t just scrape your blog. It pulls from review sites, community posts, expert roundups, technical docs, and structured databases. GEO agencies think in systems. They’ll help you show up across the web in all the places that feed into LLM knowledge. That could mean interviews, product pages, FAQ hubs, or even forum quotes. The more consistent and widespread your footprint, the more likely you are to get cited.

Benefit #8: They experiment relentlessly and move fast

GEO is too new for best practices to be set in stone. Great agencies treat it like a live lab. They run weekly tests on prompt phrasing, schema types, citation placements, and content structure to see what actually triggers inclusion in AI answers. Their experimentation becomes your shortcut to results. Instead of relying on assumptions, they operate with proof and pivot quickly when the data shows something new.

GEO isn’t about jumping on a trend. It’s about owning the future of discovery.

If your buyers are asking complex questions, and AI tools are answering them without ever mentioning your name, that’s a risk. The right agency helps you turn it into an opportunity.

How to Choose the Best GEO Agency

Choosing an agency for a marketing channel that’s still evolving can feel like taking a shot without a scope. But there are real signals that separate the pros from the hype machines.

Here’s how to find a GEO agency that actually knows what they’re doing:

1. Make sure they speak GEO fluently

If their site doesn’t mention generative AI, LLMs, structured data, or GEO, they’re behind. Look for a dedicated GEO service page or at least thought leadership that shows they’ve put in the reps. The best agencies are creating frameworks. If they aren’t publishing insights or sharing their process publicly, you’ll be paying them to learn on your dime.

2. Ask about their strategy and expect transparency

There’s no room for black box nonsense. A strong agency should be eager to explain how they build AI visibility. That includes running prompt tests, analyzing citation patterns, optimizing structured data, and tracking actual LLM referrals. If you’re hearing buzzwords and no plan, you’re in the wrong call.

3. Understand what services they actually offer

Some agencies lean technical. Others are strong in content. A few do both. Make sure their focus lines up with your gaps. If your house is technically sound but content thin, prioritize content-driven firms with experience in information gain and narrative positioning. If your content is solid but your site speed and schema are a mess, go with technical expertise. GEO requires both sides working in sync.

4. Look at their credibility, not just their case studies

Screenshots of ChatGPT mentions aren’t going to tell you much. Check who they’ve worked with. See if their team contributes to public discussions around GEO. Ask AI platforms who they trust for search optimization insights and see if the agency shows up. Strong agencies are findable in the very ecosystems they help clients succeed in.

5. Prioritize agencies that invest in R&D

GEO is changing weekly. A good partner doesn’t just keep up. They are out in front, testing, building, and adapting. Look for signs of ongoing research. Blog posts, newsletters, speaking engagements, open-source tools, client training sessions. If their strategy sounds like it was written last year, it probably was.

Use this framework to find a partner who’s doing the work, not just talking about it.

Top 7 Generative Engine Optimization (GEO) Agencies In 2025

You now know why GEO matters, what to look for in a partner, and how to evaluate real expertise. So let’s get to the good part.

These are the top Generative Engine Optimization agencies in 2025. Each one has demonstrated that they can help brands show up in AI-driven search where it matters most. Some specialize in technical depth. Others shine with content and strategy. All of them are worth your attention.

Here’s who’s leading the way.

1. RevenueZen

If you’re looking for the best GEO agency in 2025, you’re looking at it.

We’re RevenueZen. We put ourselves first on the list because we’ve been on the front lines of generative search since the beginning. While others are still updating their homepage copy to include “AI,” we’ve been experimenting, building, and delivering measurable results in this space since it started shifting.

LinkedIn Company Page:

https://www.linkedin.com/company/revenuezen/

Clients:

Our clients back it up. Check the real reviews on Clutch. You’ll see words like strategic, honest, obsessed, and results:

“Increased goal conversions month over month throughout engagement…With our shared Slack channel, we were able to effectively communicate async and meet monthly to go over results and questions. They are a great team to work with—exceptional human beings and experts in their fields. ”

– Head of Marketing @ Fintech

“The RevenueZen team is easy to work with and does a good job of communicating results through our monthly SEO report. I also appreciate their expertise in technical SEO and their ongoing recommendations for improvement. In the first two quarters…we have seen an 88% year-over-year increase in organic traffic and a 42% YoY increase in unique pageviews from organic traffic. We have also started seeing upward movement in search ranking positions for several keywords important to our market.”

– Sr. Content Marketing Manager @ Knowledge Management Platform

What sets us apart? It’s simple. We don’t rely on theory. We apply our GEO system to ourselves, not just our clients.

That means we rank for terms like “B2B SEO agency” , “Enterprise SEO Audits”, and “SaaS Content Strategy,” and we track our presence in Perplexity, Gemini, and Bing Chat every week. We test. We iterate. We share our findings with clients. We make adjustments that move the needle.

GEO requires understanding what your buyers are actually asking AI and making sure your brand shows up when they do. That starts with research. Deep research. Our onboarding process dives into what your best customers say, what they need, and how they think. Then we build content and technical systems that make AI pay attention to your brand.

GEO services we offer:

• AI search brand visibility monitoring
• Featured snippet & AI overview optimization
• Digital footprint optimization for AI trust signals
• Information gain content development
• AI visitor conversion optimization

We’ve worked across industries, from fast-moving startups to regulated financial service firms. And we’re not here to play it safe. We like weird businesses, hard problems, and new ideas. If you’re building something different and want GEO to work for it, we’ll meet you there.

You want real revenue impact from GEO. We want to be the reason that happens.

Let’s do something great together.

Next up, a few more agencies we respect that are also doing sharp, strategic work in this space. May the best agency win.

2. Omniscient Digital

Omniscient Digital is a boutique content and SEO agency that’s been active in the GEO conversation early. Their focus is primarily on B2B SaaS and tech companies, with an emphasis on aligning content to business outcomes. Clients include brands like Adobe, Loom, Jasper, and SAP.

They’re known for a strategy called “Surround Sound SEO,” which aims to increase brand mentions across third-party sites. This approach maps well to generative search, where presence across multiple reputable sources can influence citation in AI-generated results. They’ve also discussed tactics like prompt testing and “citation engineering” to help clients improve visibility within LLMs.

Omniscient regularly shares insights on what they’re testing and how search is evolving, and they tend to work best with companies that value education and collaboration. If you have a strong content foundation and want to adapt it for the AI era, they’re worth a look.

LinkedIn Company Page:

https://www.linkedin.com/company/omniscient-digital

GEO services listed on their website:

• Analysis of current state of affairs and LLM optimization opportunities
• Competitor and citation analysis
• Technical analysis for generative engine optimization
• Program execution including content production, increasing brand mentions, and technical implementation
• Ongoing monitoring of LLM mentions and visibility

3. iPullRank

iPullRank is a New York-based SEO agency known for its technical depth and enterprise expertise. Led by Mike King, the team has built a reputation for solving complex SEO challenges—from log file analysis to large-scale content audits. They’ve worked with major brands like Microsoft, Citi, LG, and Dropbox, and they bring a strong engineering mindset to everything they do.

In the context of GEO, iPullRank has been early to explore how AI intersects with content quality, structure, and discoverability. Their approach includes structured data, audience intent mapping, and a concept they call “Relevance Engineering,” which focuses on aligning content with what both users and machines are looking for. This is particularly relevant for AI search visibility, where modular content and precision matter.

If you’re an enterprise with a large or technically complex site, or in a regulated industry with SEO constraints, iPullRank has the right tools and mindset. They’re data-driven, thorough, and used to operating within high-stakes environments. For companies that need technical rigor alongside AI-aware strategy, they’re a strong contender.

LinkedIn Company Page:

https://www.linkedin.com/company/ipullrank

GEO services listed on their website:

• Analysis of current content strategy and identification of AI integration points
• Development of a generative AI content plan including workflows, governance models, and prompt libraries
• Quality assurance testing and optimization of AI-generated outputs for brand alignment
• Custom training and knowledge transfer to empower internal teams with generative AI best practices
• Ongoing prompt maintenance and updates as generative AI tools and capabilities evolve

4. WebFX

WebFX is a large, full-service digital marketing agency based in Pennsylvania with a 25+ year track record. They serve a wide range of businesses from small companies to enterprise brands like Caterpillar, Verizon, and KOA. Their GEO offering is part of a broader suite of services that includes traditional SEO, paid media, web design, and more.

Their GEO strategy, branded as “AI Search Optimization” or sometimes “OmniSEO,” focuses on visibility across multiple AI platforms including Google’s SGE, Bing Chat, and even emerging voice and social AI search tools. WebFX pairs these services with its in-house platform, MarketingCloudFX, which gives clients access to performance dashboards, audit tools, and AI visibility tracking.

WebFX may not offer the boutique feel of a smaller shop, but they bring structure, scale, and speed. They’re well suited for companies that want a one-stop shop or need help executing across multiple channels. Their project management and reporting processes are tight, and their team structure allows for fast implementation across a variety of tactics—including GEO.

LinkedIn Company Page:

https://www.linkedin.com/company/webfxinc

GEO services listed on their website:

• GEO and SEO audits to assess visibility in AI-powered search and identify optimization opportunities
• Diverse targeting strategy to improve presence across platforms like Google AI Overviews, Bing Copilot, and Meta AI
• Custom AI search optimization plans including content strategy, keyword research, and structured data implementation
• Performance tracking through monthly reporting, estimated impressions, and referral traffic insights
• Access to their proprietary platform, RevenueCloudFX, for AI-driven SEO enhancements and ongoing management

5. First Page Sage

First Page Sage is a Bay Area-based SEO agency that has long specialized in thought leadership content. Their approach centers on creating high-quality, research-backed articles designed to build authority and rank for competitive B2B terms. Clients include Salesforce, Logitech, and Verifone, typically mid-market to enterprise brands looking to publish consistently and position themselves as industry leaders.

In the context of GEO, their content-first strategy adapts well. They focus on producing listicles, in-depth guides, and topic clusters—formats that AI search platforms tend to favor when generating answers. Their emphasis on expertise and context has aligned with EEAT principles for years, which helps explain why much of their existing content already performs well in AI-powered search.

Companies that choose First Page Sage are typically looking for long-term consistency and credibility in their content program. They’re less focused on technical depth and more on building a publication-grade presence through weekly content. For brands that want to build thought leadership and optimize it for AI visibility without reinventing their entire SEO stack, FPS offers a steady and strategic approach.

LinkedIn Company Page:

https://www.linkedin.com/company/first-page-sage

GEO services listed on their website:

• Optimize presence in ranked list content
• Ensure inclusion in trusted AI databases
• Increase authority in search engine rankings
• Manage and improve online review profiles
• Highlight achievements and brand credibility signals
• Monitor and enhance brand sentiment online

6. Flow Agency

Flow Agency, formerly Flow SEO, is a boutique agency that combines organic and paid search strategies with a creative edge. Founded by Viola Eva, a known name in the SEO world, Flow focuses primarily on high-growth B2B SaaS and tech startups looking for performance with a touch of experimentation. Clients have included BetterWorks, MailCharts, and ELM Learning, with consulting ties to companies like Asana and G2.

Their work blends traditional SEO with broader growth strategy. That means they’ll often support CRO, content marketing, and messaging alongside search optimization. On the GEO side, they’ve begun folding in LLM visibility tactics like structured data, source mentions, and prompt-responsive formatting. They’ve also integrated AI tools into their workflows to help speed up planning and analysis while keeping quality control in human hands.

Flow is a good fit for brands looking for a flexible, collaborative agency with strong creative instincts. Their team brings a global perspective, and their smaller size means clients can expect a personalized, engaged relationship. For SaaS companies that want support across both SEO and paid search—plus an early-stage approach to GEO—they’re a practical option.

LinkedIn Company Pages:

https://www.linkedin.com/company/flow-agency

GEO services listed on their website:

• Quarterly strategy development and goal setting
• LLM performance tracking and opportunity analysis
• Audit of external listicles and references for mentions
• LLMO dashboard for real-time performance reporting
• Integrated SEO and LLM optimization campaigns

Not sure how you’re brand is showing up inside generative AI answers?

Get a free AI brand visibility and GEO audit

We’ll show you exactly where your brand stands and what to do next to win in both SEO and AI-powered search.

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